Thursday, September 25, 2014

Becoming a Book Blogger - Naming and Policies

Happy Thursday, everyone! Today, we're continuing the series on how to become a book blogger. Why am I doing this series? Because I've had so many people come up to me and tell me they're readers that consume at least three to four books a week, and don't write reviews for those books. What a loss for all those Indie authors out there! I know I'd give my book to someone who wanted to read and review it, and there are plenty of us out there who need those reviews. So, for those of you who love to read and have ever considered starting to write reviews, this series is for you. Grab those pens and notebooks and let's get going!

First, a recap of the series:
  • Choosing a Name and Review Policy (you're there now)
  • Branding Yourself With Imagery
  • Picking a Platform for Publishing
  • Design Considerations
  • Structuring Your Rating System
  • Building an Audience - Social Media Crazy
  • Writing Reviews
  • Money, You Say?

I'm starting with choosing a name because that's something that'll probably take you the longest, define your brand, and what everything else will follow. It's the single most important thing you have to consider. If you aren't creative like that, here are a couple of cool names not yet in use:

The Chicken Coop
Flower Power
The Book Gardener
Razing the Page

All of those can have awesome taglines that tell potential readers you're a book blog and here's why. Of course, The Chicken Coop would probably center on Hen-Lit. *grin* I'll use this name for the duration of the series for example purposes.

So, make a list of potential names and do a Google search to find out if the ones you like are already in use. When you find a suitable one, come up with your tag line (something like The Chicken Coop - Scratching Around for Great Books) and write it all down.

A WORD OF WARNING: Book bloggers are very protective of their babies. Don't steal a name from someone else or create a name that's too similar to one that exists. You'll be in for a war. Consider the information imparted.

Once you have your new, exciting name chosen, start on writing out your review policy.

This is for authors who find your blog or website, like your review/rating system, and want you to review their book. They need to know how to submit to you, how long it may take you to review the book, and your policy on rating books you can't finish (do you leave them alone or review and say you couldn't finish and why). How do you choose among the hundreds of submissions you get?

Also write a disclaimer about what you do when you're unable to finish or review a book. Will you contact the author privately, or will the title just fall away into the ether? No one really likes to coast along without knowing if they'll be reviewed or not, so be sure you're clear.

I think I've given you enough to think about for one day, so get busy and get that name chosen!

Anything you book bloggers might want to add about naming or policies?

Well, that's all for today, folks! Until next time, WRITE ON!



  1. Thank you for the information JMichaels. I've been asked to do some review for some friends' books I've read, bu ti I don't feel convident enough to write one and get to express what I really felt without making them disappointed or sound to flattering. So I guess I must try to read many reviews as possible to learn the style and with your advise I'll also expecto to find a new for that new activity in my blog. thanks a lot. cheers.

    1. Hiya, Lumy! This is a series of posts, so stick around and keep reading. We'll get to that review writing :) You're welcome for the information. More to come. Thanks so much for your comment!


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