Inches Picas and Points

Happy Monday, good people of the blogosphere! How are you all today? I hope the start of this week brings you many smiles! Today, I'm gonna try and explain how inches, picas, and points are used in design. So, grab those pens and notebooks and let's get going!

An inch is a common measurement used in the U.S. Picas and points are international, universal, measurements used in design work. These two units are used to measure type and layout sizes. That way, a designer in the U.S. can do work for someone in the U.K. or Japan and the measurements are the same without having to do a ton of conversions.

If you've ever looked at the size on your type, you'll notice it's referred to as: 12pt, 14pt, etc... A 12pt type size is also a one pica type size. Click on the image below for reference as we move along.

Allow me to break it down:
1inch = 6 picas
1 pica = 12 points

So when you see a measurement like 1.5" it equals 9p0. That's 9 picas and 0 points. We got there by taking 6 picas (one inch) and adding it to 3 picas (half an inch).

But wait! Adobe products do the conversions FOR you! If you have 12cm, you type in 12cm and hit tab and pow! you have your conversion (28p4.157). If you have 1.285 inches, you type in 1.285" and hit tab and pow! you have your conversion (7p8.52). How awesome is that?

So the next time you're designing that all important book cover, pay attention to the type size. Remember, your leading (the space between your lines of type) should be at least 1.5 of your type size. In other words, an 11 point typeface would get leading of around 16 or 17 points but a 9 point typeface would get 13 or 14. Your decision (I like 11 on 17 and 9 on 14). See image above for examples.

Well, that's all for today, folks! Until next time, WRITE ON!

Jo

What's a Display?

Happy Thursday, good people of the blogosphere! Today we'll talk about display fonts and answer some questions like: When to use a display font? How to identify a display font? Examples of display fonts. So grab your pens and notebooks and let's get going!

Display is defined as: Making a prominent exhibition of a thing where it can be noticed. Example of a display font:

This letterform is from the font family known as Capitular Floral. Pretty, huh?

When should you use a display font?
Much like a script font, a display font is for just that - display. They're not meant to be used in blocks of text but they make nice drop caps and decorative elements used at the start of a chapter. So stick to using them as decoration rather than text.

How to identify a display font?
If your letters do weird things when you're trying to type them out, it's probably a display font. They're usually very decorative and hard to read when combined in sets of more than one or two. Not all of them have a box around them or have really gritty details like the one above.

Some examples:

As you can see, they don't read very well when combined. Never ever use them for book design unless you're adding a single decorative letter to the beginning of something.

This concludes my font week. I hope you all learned a little bit and had some fun along the way!

What's your favorite display font?

Well, that's all for today, folks! Until next time, WRITE ON!

Jo

What about Sans Serif?

Happy Tuesday, good people of the blogosphere! Today, we're talking more fonts! I know, I know, crazy stuff. But the topic for today is sans serif fonts. Why do we use them? Where did they come from? What are some common ones? So grab your pens and notebooks and let's get going!

A sans serif font is defined as: A style of type without serifs.

The type you're reading now is sans serif. It's called Arial. Designers worldwide just drew in a collective gasp. Yes, I know Arial is the knockoff Helvetica. Sorry, I like it. So, for a larger example:

This letter is from a typeface called HelveNuThin. It's the one I use for my name on the cover of my novels. Notice there are no protrusions of any kind on the letterform. This is an excellent example of a sans serif font.

Why do we use them?
They're easier to write and have become more widely used with the invention of the computer. Now, here's a tidbit of trivia for you! Arial was designed by Microsoft when the designer of Helvetica wanted a payment for every copy of windows that was distributed. They hired someone to come up with a font similar so they wouldn't have to pay. Hell hath no fury like the design world when one uses Arial. By the way, that stop sign near your house? Helvetica is the font used. Anyway, I digress!

Where did they come from?
The first sans serif typeface was Caslon in 1745 but they didn't become as popular as they are today until the invention of the computer.

What are some common ones?

And I hope this answers questions you may have had about serif typefaces. Tomorrow, we'll talk script typefaces and I'll give some examples of those, too!! For printed book design, Caslon is a popular choice.

What's your favorite sans serif font?

Well, that's all for today, folks! Until next time, WRITE ON!

Jo